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There is no "magic Internet solution"
that fits all businesses. Clearly over the last five
years it has become critical for almost every organization
to have some kind of web presence.
Depending on your needs and business processes,
your organization may be best served with a domain name
using your company name, leading to a simple page of
contact information and allowing you to use email@yourcompanyname.com.
An informational site, similar to an online
brochure is the next level of web site function. Adding
information about your business, service, or industry
helps your web site be found in search engines. Including
interactive forms and content that changes regularly
is the next step in leveraging your business processes
onto the Internet.
More advanced sites feature online databases
that serve as shopping carts, membership information
management, product inventory management, and even enhanced
communication tools.
Web sites can be available to the public,
or created to meet the needs of your organization -
accessible to employees, suppliers, and customers only
through use of a Virtual Private Network.
For Internet business strategy and web
site planning advice, consult our "Technology
From a Business Perspective" articles.
For examples of the range of available
web site solutions, see our Client
Portfolio.
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