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The Marriage of Human Resources
and New Technology

- by Carol Conway

 

From the beginning of man's fascination with technology, there's been fear and resentment about the price of progress. It may have started as far back as the invention of the wheel when cavemen realized they didn't have to rely any longer on their pet dinosaur to do the "schlepping". Now they could just roll the rocks along on wheel-facilitated carts. The dinosaurs soon became extinct.

That may be a bit far-fetched, but fast forward a few thousand centuries and remember how threatening the advent of automation was to many in America's work force. "Automation will put people out of jobs" and "machine-made goods can never replace hand-made products" were the cries. While there's some truth to those complaints, few can dispute the enormous benefits that new technology has brought to consumers and to the nation's economy over the years.

Unlike some workplace innovations, the information technology revolution of the past 15-20 years seems to be universally applauded by America's business community, which has overcome its techno-phobia to profit from the fruits of progress. Many have found that the benefits outweigh both the expenditures and the pain of scaling the learning curve as they've seen a positive impact on virtually every operational function -- sales, marketing, financial affairs, you name it.


"If there's one part of a company that needs to give a warm and fuzzy feeling to employees who have varying moods, temperaments and insecurities, it's HR."

One operational area, however, that has been slower to embrace information technology is Human Resources. The reason? There's a real dichotomy between what this department provides and what its "clients" - the employees -- want. Think about it. Human Resources oversees a voluminous amount of employee data and records. It's only natural that they should turn to information technology for handling everything from record maintenance and soliciting and interviewing new hires to communicating with employees.

The flip side, however, is that because HR's "clients" are human beings, relying on technological means to communicate can be - or at least appear to be - very impersonal. If there's one part of a company that needs to give a warm and fuzzy feeling to employees who have varying moods, temperaments and insecurities, it's HR.

An increasing number of companies have found a satisfactory halfway point between jumping headlong into technology and avoiding it altogether to salve employees' feelings. The Human Resources department of some successful companies started by implementing an "intranet" to reach staff members. This is an internal private network that uses the same types of hardware, software and connections as the Internet to disseminate relevant information of value to all employees. On-line material includes such employee-centric information as the company handbook, employment policies, matters relating to benefits, 401(K) plans, company directories, and client and vendor contacts. When employees want to discuss any of the material on the intranet that applies specifically to them, they always have the chance to meet with an HR staff person.


“Security is essential in personnel matters.”

For companies interested in crossing the line into HR-applied technology, I'd suggest moving slowly. Try to understand the difference between what employees want and what they need. For example, while they may need to know everything that's in the company handbook, they certainly want to know pertinent vacation and pension-related information.

As the transition to tech-based HR continues, prepare the staff for the change. Let them know that the newer automated way of doing business will benefit everyone and that HR reps will always be there to discuss personal issues. Time should be set aside to orient staff members to the new system and for training them in ways to get the most out of the new internal communications medium. It's important that they know that any information about their personal job status is strictly confidential. Security is essential in personnel matters.

When you're finally ready to implement the automated on-line HR system, do it creatively to build enthusiasm among employees who are not always comfortable in adjusting to new ways of receiving internal information.

In my next column, I'll discuss a few specific ways that HR personnel is turning to technology to deal with specific responsibilities such as mediating disputes and making the hiring process more efficient.


Carol Conway is the owner of CRS Technology. She may be contacted at carol@crsonline.net.

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The Marriage of Human Resouces and New Technology